Success story of traceless materials GmbH: Market Entry traceless materials
Project details
Acronym: MaEtra
Title: Market Entry traceless materials
Company: traceless materials GmbH
Project manager: Johanna Baare
Funding instrument: EIC Accelerator
Duration: 24 months, January 2022 – December 2023
Budget: 2.400.000 Euro
Our company
We are a bioeconomy start-up from Hamburg and offer a new solution to combat global plastic pollution: traceless® materials! Founded in 2020 by Anne Lamp and Johanna Baare, our growing team already unites 30 motivated members from many disciplines and ten nationalities with a common vision: A future free of pollution and waste! Our innovative solution has won us the German Founder's Award and the German Sustainability Award/Next Economy Award, among others.
Our innovation
Our patent-pending technology enables us to produce a biocircular plastic alternative from plant waste from the agricultural industry: traceless® is bio-based and fossil-free, without conflicting with food production. It is naturally compostable, certified plastic-free and free from potentially harmful substances. Compared to plastic, the technology saves up to 95% of CO2 emissions and 83% of fossil energy use, thus also counteracting climate change, the resource crisis and the loss of biodiversity.
We produce traceless® in the form of a granulate that can be further processed into molded parts, flexible films, coatings or adhesives using standard technologies. This means it can be used in a wide range of end products - from disposable products to rigid and flexible packaging to coating and adhesive solutions.
Our motivation for the EIC Accelerator
In order to soon replace plastics in large quantities with traceless®, we have already taken our technology from laboratory scale to pilot production and are developing the first products made from traceless® with partners. Together with C&A, we launched a first pilot product in the fashion packaging sector in 2022.
The funding from the EIC Accelerator enables us to further accelerate our technology scaling. The aim of this project is to build a demonstration plant on an industrial scale in order to minimize the technical risk of further scaling, prove the fully automated series production of the material and enable regular market entry with mass-produced products. With our holistically sustainable plastic alternative, we are also contributing to the development of a sustainable, circular bioeconomy in Europe.
Author: Isabel Thoma, traceless materials GmbH, Brook 5, 20457 Hamburg, E-Mail: contact@traceless.eu, Internet: www.traceless.eu